My concept clothing brand...????

elmar
Posts: 2
Joined: 2007-07-10

Hello dear reader of this text,

First of all: i am happy i have discovered this website a few minutes ago.
The reason is that there is a question running through my mind that has to do with my website, which i have been working on for the past few months.
I am not finished yet, which gives me the freedom to make some changes. Therefore i would like to get some responses and thoughts from you, maybe they will influence my ideas and thoughts.

It is like this: i create new clothes out of second hand clothes and sell them.
I do this as a statement to show that one can look great without having to buy new products or expensive brands and by using creativity. And to earn money.
I call it Love Baby. It has no logo and it is not registred as a trade mark. But it has this name because it is a statement and it wants to be recognized.

Now i thought about creating a platform on my website, to promote (small) brands or artists that also create clothes by using recycled, organic or home made stuff.

I have been thinking about this a lot. Now i wonder: are my creations a form of creative activism? I want it to be like that, but on the other hand: i earn money with it and it has a recognizable name. Its commercial, though it spreads a positive message.
And this platform: can i only invite products on it which have no logo, no name? Or can it be more loose and is the only thing that matters that i want to do good with my website?

Do you understand my issue?
I am curious about your reaction.

All the best from Elmar from the Netherlands.



Anonymous
Posts: 13
Joined:
Hi Elmar, I think i

Hi Elmar,

I think i understand your issue :)

Personally I think making new clothes out of second hand clothes (the act itself) is creative activism. There is message, a constructive message you want to send out.

Though, selling it, means that it's not accessable for everyone. I think creative activism is on a public place, that make people wonder.

I don't understand what you mean with "And this platform: can i only invite products on it which have no logo, no name? Or can it be more loose and is the only thing that matters that i want to do good with my website"
If you ask about posting your products on this platform? Or our opinion on your products on your platform?

greetings,
Luder

btw: it sounds like a good way to make some money :)



Anonymous
Posts: 13
Joined:
Hey Luder Thanks for tha

Hey Luder

Thanks for tha response... You are the only one that reacted..

You wrote that you don't understand what i mean with the platform part. I can imagine that, when i read my message back i see it's rather unclear.
Let me explain it to you: I am creating a website now, where i present LoveBaby, this clothes brand i create. On this website i create a platform, where other idealistic clothes-brands can present themselves and sell their products.
That was the platform i was writing about.

I read a book about creative activism and it is specificly against logo's. But many clothes-brands need a logo to separate themselves from other brands and to become recognized. So, my question is: if i create this platform, will i be a creative activist if i promote idealistic brands with a logo on that platform?

You write that it is not creative activism when people have to buy the product, because then it is no longer available for eveyone. But, when someone buys it and wears it, other people see it and it will make them wonder...

Hope to hear more from you...

All the best!
Elmar



Anonymous
Posts: 13
Joined:
hej elmar, makes me think

hej elmar, makes me think about the black dot of the adbusters. they made any logo unvisible by putting a black dot over it. just, that way the black dot itself became an incredibly cool brand in the alternative young subculture. nice ha.

i don't mind stuf having a recognisable image, like a logo. others put a signature or so. i don't like multinationl companies that put profit above people. there is a difference.

i think hat you shouldn't question whether what you do is creative activism, but if it is a good thing to do, which it definatelly is. actually i think it could make a nice article in the next magazine, about drive. i know some more people that make clothes, though from ecological or second hand material. could you send your emailaddress to editor#creativeacts.org?

hmm, and i don't think i understand your question right too, though i'd say smth like this: if you make the clothes only with the purpose to earn money, it's no activism. If you have the (side-)goal to fuck up the system of big companies ruling the world by making your own clothes -and even have a platform for same minded people so the fucking up can be done stronger- i'd call it activism. but what's in a name?

thanx and greetings! marc



marc
Posts: 6
Joined: 2006-06-01
hej elmar, makes me think

hej elmar, makes me think about the black dot of the adbusters. they made any logo unvisible by putting a black dot over it. just, that way the black dot itself became an incredibly cool brand in the alternative young subculture. nice ha.

i don't mind stuf having a recognisable image, like a logo. others put a signature or so. i don't like multinationl companies that put profit above people. there is a difference.

i think hat you shouldn't question whether what you do is creative activism, but if it is a good thing to do, which it definatelly is. actually i think it could make a nice article in the next magazine, about drive. i know some more people that make clothes, though from ecological or second hand material. could you send your emailaddress to editor#creativeacts.org?

hmm, and i don't think i understand your question right too, though i'd say smth like this: if you make the clothes only with the purpose to earn money, it's no activism. If you have the (side-)goal to fuck up the system of big companies ruling the world by making your own clothes -and even have a platform for same minded people so the fucking up can be done stronger- i'd call it activism. but what's in a name?

thanx and greetings! marc



Anonymous
Posts: 13
Joined:
crap

"i create new clothes out of second hand clothes and sell them.I do this as a statement to show that one can look great without having to buy new products or expensive brands and by using creativity. And to earn money."

1 customized clothes are not cheap ,and if nobody bought new clothes you would have no old crap to customize.

I call it Love Baby. It has no logo and it is not registred as a trade mark. But it has this name because it is a statement and it wants to be recognized.

2 so Love Baby wants to be recognized ,so it probably wants a logo or is it a statement that just doesnt want to be stated?

sounds like a load of crap ,

why dont you admit you want your small brand to become a big brand and make loads of money ,

Steve from Scotland



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