Creative Acts

In the fifth chapter of Naomi Klein's "No Logo," "Patriarchy gets funky, The triumph of Identity Marketing," a strong and interesting stance is taken over the role of identity in activism and advertising. I can recommend you to read this, to get some fresh ideas and questions starting.

You can find it here.

As a teaser, this quote:

"But for many of the activists who had, at one point not so long ago, believed that better media representation would make for a more just world, one thing had become abundantly clear: identity politics weren’t fighting the system, or even subverting it. When it came to the vast new industry of corporate branding, they were feeding it."

Questions for me, after (re)reading this, include:

1. Is Diversity still a common, subversive dream, as the text claims it was in the American nineties? How does this relate to the aftermath of the explosions over Manhattan?

2. How are diversity and identity related?

3. What kind of role could or should identity play in activism?

I welcome your thoughts.